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Volume No. :   6

Issue No. :  4

Year :  2018

Pages :  405-411

ISSN Print :  2347-5145

ISSN Online :  2454-2687


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Role of CSR Activities in Reduction of Poverty in Visakhapatnam: A Social Work Perspective



Address:   Dr. Mutluri Abraham1, Prof. A.B.S.V. Ranga Rao2
1Post Doctoral Fellow – ICSSR, Department of Social Work, Andhra University, Visakhapatnam, Andhra Pradesh, India
2Professor, Department of Social Work, Andhra University, Visakhapatnam, Andhra Pradesh, India
*Corresponding Author
DOI No: 10.5958/2454-2687.2018.00034.5

ABSTRACT:
Corporate Social Responsibility (CSR) is a commitment of the corporate companies to improve the community well-being through flexible business practices and social service activities. As we know that the companies take the land, water, environment, and roads at free of cost and utilise human resources from the surrounding areas to make their products and increase their profits. Companies should feel responsible, when they are utilising the nature, environment, to give back to the society from their profits. Some of the companies are decided voluntarily and contributing for a betterment of a society. But some of the companies are not contributing for the welfare of people and planet. In this background Government of India brought section 135 in new companies’ act 2013 and mentioned that the following companies should spend at least 2 per cent of their net profit for social responsibility. The companies are (a) net worth of the company to be Rs. 500 crore or more; (b) turnover of the company to be Rs 1000 crore or more; (c) net profit of the company to be Rs 5 crore or more. This section is not only for Indian companies, but it is also applicable to branches and project offices of foreign companies in India. This article is based on the review of secondary data. The researcher selected 10 companies of Visakhapatnam by purposive sampling method and collected CSR activities done by companies through their websites and their annual reports. The 10 companies are Coromondal, Aurabindo, Divis Laboratory, Hindustan Shipyard, HPCL, NTPC, Steel Plant, Visakha Dairy and Visakha Port Trust. The study found that most of the companies are focusing on the health, education, skill development and environment through the different activities. Companies are conducting the health camps and developing the infrastructure in the surrounding villages. About 70 per cent of the companies are implementing their activities with their own teams and foundations and remaining companies are donating the fund to the local organizations and government institutions. It is observed that 40 per cent of the companies, no CSR policy. The study suggested that the companies should conduct the research in the surrounding areas and they have to identify the problems of the people. The companies focus on deprived communities like SC, ST population, disabled population and women. The study suggested that the companies implement the activities for the sustainable development of the society. The companies provide more safety measures to the employees, stakeholders working in their companies and provide the quality products through the corporate social responsibility. Companies shall ecruit the social wok students to implement the CSR activities because social work students are trianed in many social problems and social work methods.
KEYWORDS:
Social Responsibility, Sustainability Development, Safety, Quality Products.
Cite:
Mutluri Abraham1, Prof. A.B.S.V. Ranga Rao. Role of CSR Activities in Reduction of Poverty in Visakhapatnam: A Social Work Perspective. Int. J. Rev. and Res. Social Sci. 2018; 6(4): 405-411 .
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